Contribution of integrity and vulnerability to perceived moral character and a leader’s behavioural profile attractiveness

Abstract

Integrity is often regarded as cardinal to moral character and thus a desirable leadership attribute. However, integrity that is not moderated through an adjunctive virtue such as vulnerability can produce leaders who are self-righteous. Through a vignette experiment, the contribution of integrity and vulnerability towards the perception of moral character and the attractiveness of a leader’s behavioural profile was assessed. Results confirm that integrity contributes even more strongly to both perceived moral character and attractiveness of a leader’s behavioural profile when combined with vulnerability. The findings provide new insights into integrity and vulnerability as adjunctive virtues and building blocks of perceived moral character and ethical leadership attractiveness.
Published
2020-12-19